e) all of these answers are correct. Spell. Custom channel groupings, You can adjust the report sample size in Google Analytics by: Annotations Using the Measurement Protocol you can: Explanation: The Google Analytics Measurement Protocol allows developers to make HTTP requests to send raw user interaction data directly to Google Analytics servers. You data remain private. the sessions happen in the same browser If you are interested in writing for us, please send your content to this ID – jmsthomas85@gmail.com, Latest Google Analytics Certification Exam Questions and Answers 2018. Demographic reporting If a user watches a video with event tracking three times in a single session, Analytics will count how many Unique Events? To use Analytics to collect website data, what must be added to the website page HTML? You can add non-Google tags to your site without editing site code. Browser How can this be achieved? The Measurement Protocol is a standard set of rules for collecting and sending hits to Google Analytics. Advanced Segments When one goal completion leads to another The channel labels that you see in Multi-Channel Funnels reports are defined as part of the MCF Channel Grouping. pageviews To see which channels resulted in the highest number of pageviews, The User ID feature is commonly used with which of the following website layouts? Frequency and recency reports All traffic – Referrals report What is the âBounce Rateâ in Google Analytics? Which of these is NOT possible when you link your AdWords account to Google Analytics? the set of rules for assigning sessions to new vs returning users Annotations Sessions with Search: The number of sessions that used your siteâs search function at least once. True or False: When a new view is created, it will show the historical data from the first view you created for the property. All of these statements are true. You cannot adjust the sample data. Which of these is NOT a benefit of using segments in your data analysis? What analysis tool would you use to analyze the behaviour of new customers vs. returning customers on your website? Segments let you isolate and analyze your data . AdWords Campaign traffic A, B, and C, Your company runs a holiday email campaign for the month of December to drive newsletter signups. Goal tracking To evaluate the interaction and contribution of multiple channels in the conversion/purchase cycle for your site True: Any new view will include all historical website data. A, B, and C, Google Analytics can collect behavioral data from which systems? Frequency and recency reports Using these answers resulted in 91% on the test, so they are not all correct. Send data to Google Analytics from a kiosk or a point of sale system We help you to get prepared and pass your Marketing online Certification exams. Embed API Which of these could NOT be tracked using Goals in Google Analytics? Google Analytics cannot recognize returning users on any device Intelligence What four types of Goals are available in Google Analytics? Which of the following questions can be answered using the goal flow report? Bounce Rate CTR the sessions happen in the same browser on the same device, adjusting a control in the reporting interface for greater or less precision. The visitorâs session expires after 30 minutes of inactivity Annotations pageviews Intelligence Events There are 70 questions on this exam. Time on Site, You want a second view of your data where you only see traffic to a specific subdirectory. Use a pivot table with two dimensions Keyword Select What are the options for filtering data in Google Analytics? create a new Analytics account for User ID reporting You recently set up a new AdWords campaign and you are interested in using Smart Goals to optimize your performance. We keep updating our answers as the Exam Change. Social interaction, Which of the following would most quickly allow you to determine whether the Google Analytics code snippet is working on a specific website? clickid= A and B only A and C only some visitors may be blocking cookies It’s a better way to learn what you need using our Top Quality Time-Saving Guides and practical tips and tricks. You can compare behavior metrics for groups of users like Converters vs non Converters. Go to Audience > Mobile > Overview. You'll learn how to navigate the Google Analytics interface and reports, and set up dashboards and shortcuts. Which of these CANNOT be collected by the default Analytics tracking code? Assigning a goal value allows you to compare goal conversions and measure changes and improvements to your site. You data remain private. A, B, and C, You launched several new marketing campaigns and want to be notified if any of the campaigns lead to over a 10% increase in goal conversions on a given day. how quickly images load Custom reports A, B, and C. Explanation: The Google Analytics Measurement Protocol allows developers to make HTTP requests to send raw user interaction data directly to Google Analytics servers. Margin Examples of hit types include: Which of the following could be measured by defining a goal in Google Analytics? Segments are filters that permanently change your data. % New Visits > 90% Does Your SEO Speak to Voice Search Users? A,B, and C only Segments If a user visits the home page of a website with a video embedded and leaves without clicking on anything, Google Analytics will count this session as a bounce. Terms in this set (194) Digital analytics is. Operating System and City as a secondary dimension Remarketing Behavior – Frequency & Recency report Custom dimensions Intelligence, Which of the following are possible uses of views within a single Google Analytics account? You can create remarketing lists without making any changes to your existing GA tag. There is unidentified referral traffic that is likely bot traffic All of these statements are true. page-load time for a sample of page views on your site example.com/thankyou/receipt.php All traffic – Referrals report Updated May 2017. TrueView Video ad, A visitor comes to your site but stops looking at pages and generating events. You cannot access this data with an API, What does the Time Lag report indicate? Secondary Dimensions, You want to see conversion rates for Windows visits coming from London. Traffic by marketing channel D) 0, What is the best analysis tool to use in order to see a traffic comparison of Converters vs. Source/Medium report, Scenario: The Google Merchandise Store recently launched a mobile responsive website and started a few new ad campaigns. There is a new referral source that is directing a lot of new traffic to the site Are there a lot of unexpected exits from a step in the middle of my conversion funnel? adding the ecommerce code to the goal page, Each dimension and metric has a scope that aligns with a level of the analytics data hierarchy — user, session, or hit-level. Assigning a goal value allows you to use the Funnel Visualization report to analyze the conversion funnel on your website. You should use manual tagging to track only AdWords campaigns. The navigation between the second and third steps of the purchase process could be improved the percentage of visits that result in a site registration
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