With Google Data Studio, you can turn your data into informative dashboards and reports that are fully customizable and can be read and shared easily. Many digital marketing platforms are easily connected to Data Studio. To use this template, you need an eCommerce store that’s integrated with Google Analytics. Step 4: Click the chart and move to the properties window shown on the right side of the screen. The template also shows data on product views and add to carts. This template shows the Shopping Behavior Funnel as appears in the ecommerce section of Google Analytics. Follow the steps given below to add a line chart: Step 2: Choose the “Line chart” from the line section. How do they behave? Google Data Studio makes the process of reporting easy. However, most companies find it difficult to make sense of the massive influx of percentages, numbers, and other data points. The attention to detail on this dashboard is high and it’s the key reason we have included it in this review. The dashboard has six pages: overview (live data), audience breakdown (the who), creative breakdown (the why), funnel overview (the when), and campaign level. Nicholas Samuel on BI Tool, Data Integration, Tutorials • To use Google Data Studio, you only need a Google account and begin to use it for free. The template is quite simplistic. This is another one-page eCommerce dashboard, but this time this dashboard contains a lot more detail. View Template: https://datastudio.google.com/u/0/reporting/1lK4qQV1orRoyd1s_mYeNt-Mbye4f40YT/page/sfjO. Bonus: Check the Customer’s Journey on your website with the help of Data Studio. Having the right data visualisation tool could be make or break. Let’s see some unbeatable features of Hevo: Try Hevo today by signing up for a 14-day free trial. Hevo Data is a No-code Data Pipeline which provides its users with a simpler platform for integrating data for analysis. Despite being a one-page minimalistic template, you can take real action based on the insights. You can pull detailed insights for sales trend and users’ experience from product view to the transaction, combining multiple filters (channel, device, geography and user type). The diversity question all graphic designers should answer, SEO keyword research: the pursuit of profitable keywords. Also it displays your high (less than 3 sec) and low (more than 7 sec) performing pages in terms of page load time. You can get useful insights about your website speed performance combined with different dimensions such as device, operating system, browser, date & time, location and visit type. Write for Hevo. You can see the current data, its comparison to the previous period, and the trend. It can help you combine data from multiple sources and visualize it in Data Studio. Google has done a good job giving you the option to hone in on product-specific info while including top-level info all on the same view. The template shows year-on-year revenue, purchases, and revenue per purchase. All Rights Reserved. The “jump to” menu allows you to navigate more easily your data. With this template, your long sales meetings can finally be productive! etc…. Original Post | Data Source: Google Analytics, Google Ads, Facebook, Search Console. July 24th, 2020 • The template consists of 4 pages, covering most of the key search marketing elements a website eCommerce manager would want to see. Required fields are marked *. The design is a bit busy on this template. It also has a table that breaks down your campaigns by objective, the amount spent, revenue, results, cost per result, impressions, and ROAS. View Template: https://datastudio.google.com/u/0/reporting/1mqTA-aptRwBcxpFUeZZ66CcPHhOTUVK6/page/VgD. Choose the chart with vertical bars from the “Bar chart” section. 11) The Next Ad’s Facebook Campaign Dashboard, Data Source: Facebook Ads (via Supermetrics). It also shows average page load time by device category: desktop, tablet, and mobile. We like this dashboard because, in addition to displaying the people moving from one stage to a subsequent one, it shows you how many dropped off along the way. Follow the steps given below: Step 1: Open the following URL on your web browser here. The template connects to four different data sources: GA, Google Ads, Search Console and Facebook Ads. The template is well designed and has a good selection of KPIs. Step 2: You will be presented with various options. We also liked the clean design of the dashboard. Step 6: You will be taken to a page that shows a list of connectors that you can use to connect to your data source. Original Post | Data Source: Google Ads, Facebook Ads, LinkedIn Ads, Bing Ads, Google Analytics. If you run an eCommerce site and would like to see detailed information arranged in a better way than in Google Analytics, this report is for you. There are many great templates available for Google Data Studio. Click the “STYLE” button on the properties window. Step 3: Drag and click inside the dashboard to add the chart. Step 5: By default, the bars come slanting horizontally. Your email address will not be published. Data Source: Google Analytics, Google Ads. 13) Google Search Console Performance Dashboard. It’s great for getting a solid overview of key traffic sources for your eCommerce site. You can easily view the sales trend over time, the best selling products and brands, the shopping funnel drop outs / conversions, and the revenue breakdown by channels and devices. Step 6: Choose the dimensions and metrics for the chart from the “DATA” tab of the properties window. This template visualizes the data from the shopping behaviour report in Google Analytics and it does a pretty good job of replicating the report completely. Which marketing channels are giving the best results? Which products do customers buy the most? You can contribute any number of in-depth posts on all things data. This Google Ads Template with a very beautiful and sophisticated menu helps you to drill down from your ads performance (campaigns, ad group & keyword) to quality score reporting and competitor insights. Since this template gives a wide overview of Facebook campaigns it is certainly not as in-depth as other eCommerce specific templates for eCommerce website managers, however, it is difficult to find good Facebook templates that are geared towards eCommerce so we have included it. This dashboard is good for eCommerce businesses that want to keep their finger on the pulse and if something seems off, such as sales, they can instantly take action and get to the bottom of things. The dashboard aims to answer key questions in a clear way: How much revenue are we getting? Google Data Studio allows you to streamline your reporting process to save time and give your colleagues the right data at the right time. You can share the dashboard with other people in your company to stimulate discussions around sales and revenue. It may increase your conversion rates and grow your revenue by a big margin. View Template: http://datastudio.google.com/reporting/310e1265-b8e9-4bb8-9cd9-0b3d67145ed4. This dashboard includes all the important dimensions and metrics such as sessions, product add to carts, revenue, cart-to-detail rate as both an aggregate and per product or medium basis. The best way to achieve it is by building a dashboard that shows the metrics in a central place. This dashboard is good for eCommerce businesses doing a monthly or quarterly introspective of their business. The Facebook Campaign template by NextAd is designed to provide a review of your Facebook ad campaigns. Want to tell great stories about the performance of your Ecommerce? Examples include product views, add to cart, checkouts, and quantity that is purchased. You can have a holistic view of your business, from the digital overview & main sales KPIs to content analysis. It means that you may have to refresh the data source frequently to get new data into your dashboard. You can pull meaningful insights from your paid ad activity by segmenting your data per channel, location and age group. In this post, we take a look at the best eCommerce Data Studio Templates from across the web. You can visualize the metrics on the dashboard so that everyone can understand them easily. The best way to make sense of this data is by collecting it from different sources and presenting it in a visually-appealing way. In addition it reports the most popular brands and best selling products.
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